Using social media to improve health care

Limited NHS resources require innovative approaches to healthcare. Research at Salford has led to the development of two digital interventions that respond to this environment and each one has been especially valuable during the COVID-19 pandemic. Facemums is the world’s first professionally moderated social media platform to meet the information and support needs of pregnant women. The Kidney Information Network (KIN) is an award-winning digital platform that provides chronic kidney disease patients with the advice and assistance required to manage their condition.

Tune in to find out how these platforms improved users’ understanding and awareness about their health, facilitated greater self-management of their health and wellbeing and enhanced overall health and wellbeing outcomes, featuring Dr Cristina Vasilica, Prof Alison Brettle, and Professor Paula Ormandy. Hosted by Prof Andy Miah

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